Bono compensates creators based on their performance, similar to other affiliate programs.
1
Boost your personal brand
90% of users favor social-aware brands
2
Increase engagement
By up to 2x when sharing social-related posts
3
Generate revenues
Donate back or cash out to produce more content
Tell us what issues your want to promote by selecting your causes
Create highly engaging content based on your causes
Encourage your followers to visit your Giving Profile and take action
Receive weekly impact reports. Share them and boost your engagement
For every $10 in donations, Bono keeps $1 as a service fee (this is much lower than the industry average, and is better for the charities, not just for our donors). The service fee enables Bono to go to work for our donors - vetting and adding new charities, sending impact updates, building the Bono service and providing donors with a yearly single tax-deductible donation receipt.
Any fees paid to creators are paid directly from these above fees, and are not taken from the donation amount allocated to charities
The full 100% of user donations are included in a single yearly tax-deductible donation receipt provided by Bono. Donations are processed by the Bono Way Charitable Foundation which has received a 501(c)(3) tax exemption from the IRS.
Bono works with the most trusted legal and financial firms in the US so that you can rest assured that you feel comfortable giving through us.
On the financial side we work with JPMorgan Chase as our bank, Moss Adams for tax advisory and Ernst & Young as our controller.
On the legal side, we’re represented by Sidley (Sidley Austin LLP), and Adler & Colvin for the Bono Foundation.
On the technical and processing side, we secure and process our transactions and funds through Stripe.
All your funds are transferred directly through the Bono Way Charitable Foundation, which is tax-exempt under Section 501(c)(3) of the Internal Revenue Code. If you are a U.S. taxpayer, Bono will issue you a receipt indicating that your contribution is fully tax deductible.
Bono works closely with foundations, philanthropists, creators and other professionals to suggest charities. We also have our own Impact team of experts who meticulously hand-picked the charities that are shown to make the most significant impact. With hundreds of worthy initiatives out there, our dedicated team continually updates our charity list to ensure a diverse range of organizations benefit from Bono. Our goal is to strike a balance between supporting established, well-known charities and championing smaller ones that, despite their impactful work, might not have the resources or marketing budget to gain widespread attention.
The Bono Way Charitable Foundation is tax-exempt under Section 501(c)(3) of the Internal Revenue Code. If you are a U.S. taxpayer, the Bono Way Charitable Foundation will issue you a receipt at the end of the tax year indicating that your contribution is fully tax deductible.
The Bono Way Inc is a for-profit company, that provides the tech platform for the Bono Foundation, through a licensing agreement.
Our model is very simple - we split our earnings with the creators. Like any other affiliate program, except that we allow you to do some good while you’re at it.
For every user that donates through Bono, and which is attributed to you, the creator, we will split the Bono service fee with you (5% to you, 5% to Bono) over a period of 12 months since them signing up. When payday comes, you can choose to keep the earnings and use them to create even more social engaging content, or donate the earnings back through Bono.
For the full details and legal terms, please refer to the Creator Terms available at the bottom of this page and on www.bono.so/creatorsterms.
YES! We at Bono have researched this thoroughly by analyzing profiles of a numerous number of creators and the engagement they have received. Our answer is straightforward and is super clear - creators can see a 20%-100% increase in engagement when sharing social issues causes, especially when these posts become a regular part of your content calendar.
First off - Bono is the easiest way to make a real difference, together with your community of followers. That’s already a huge pay off! And in addition to doing good, showing you care brings along numerous benefits:- Boost your brand: you’re more than just likes and shares, you actually want to make a difference.- Increase engagement: people connect with passion, and the’ll show it.- Broaden your audience: attract a new crowd who cares about these causes as much as you do.- Increase earnings: Bono splits our earnings with creators, while still being the cheapest way to charities to raise money. It’s that simple!
The impact quantification indicators we use take into account industry benchmarks, information gathered from top charities and cost calculation. Please note that these indicators are for illustration purposes only. For specific details about the impact of your donation please visit the charity’s annual report.
Bono is a way to create long lasting impact and allows you to make “making a difference” be a regular part of your content calendar in the easiest way possible. We let you, the creator, engage with your community on a long term basis and not just part of a one-off fundraising campaign. With Bono, the donations your followers make to the causes that matter to you the most are not just $ signs but are translated directly and on a regular basis to actual impact. Both you, the creator, and your followers, the donors, receive regular updates on the immense change you’re making for the causes that matter to you the most. Bono also helps you create engaging content for your causes which you can share with your followers.
Of course! As we mentioned in one of the other questions, there are many non-monetary benefits to working with Bono, so like many of the creators that work with Bono, donating back can make a lot of sense. We leave this decision up to you. You can indicate your wish to donate back when we will contact you for payment details.
We’d love that. Talk to us! Set up a meeting with through link: https://calendly.com/thebonoway/30min or contact stav@bono.so directly.
As much as we love Bono, he’s not part of this initiative. Our name is inspired by “Pro-Bono” which means “doing good for everyone” in Latin.